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Best Practices for Writing a Great Mobile RFP

Every week, hundreds of mobile RFPs hit the market. Since many of them make their...

The Product Designer’s Guide to Made by Google 2018

At 2018’s Made By Google event this week, the tech giant announced a few new devices...

How to beat workplace negativity

Studies show that having an optimistic outlook has a positive impact on health,...

Amazon's Alexa Presentation Language and the future of the smart home

Amazon just bought its first house. Its first house company, to be more specific....

What Apple's new hardware means for product designers

The September Apple announcement came with incredible updates to hardware and new...

Why research is critical to successful product ownership

As researchers, we love to sing the praises of research and its importance for understanding...

Executive Guide to Apple's September 2018 Announcements

In the tech world, we can all but mark the beginning of fall by the arrival of new...

Four things every Roku tester should know

Roku streaming devices have consistently maintained the market share of household...

Using data to evolve user journey maps

User journey maps are created during the initial phases of projects and rely heavily...

Where is the next Silicon Valley?

When I talk to people about WillowTree, there’s a particular question that tends...

Hiring for culture add instead of culture fit

Before you use the phrase “culture fit” again, pause and ask yourself: what does...

WillowTree, Inc. makes the Inc. 5000 for the seventh consecutive year

We’re proud to announce that we’ve been included in the 2018 Inc. 5000 list of the...

An introduction to Android 9's Slices

A major theme in Android 9 Pie is leveraging AI and thinking in terms of predictability....

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