Why mobile web optimization matters.

Simply put, mobile web access will surpass fixed internet in the next three years. Both of these forecasts are from Gartner and Morgan Stanley, respectively. With demonstrable ROI’s being published such as Buy.com’s revamped mobile website success; revamped mobile site generates 9 times more traffic - the need to mobile optimize your site cannot be ignored.

Mobile web optimization matters because that is where your customers are going to access you from - some now and most in the very near future.